The Interview
Damien Senn: What inspired you to set up the Life Quest Partnership?
Mark Anastasi: All the good I have in my life I owe to the considerable investment I have made in my 'personal development', through books, CDs, DVDs, and seminars I have attended.
The LifeQuest Partnership, Inspired Events, or The Online Marketing Group are ways for me to share these tools, strategies, and insights that have made such a difference in my life.
Damien Senn: Did you have any help setting up the company or were you going it alone?
Mark Anastasi: I have always set up my companies on my own, though I have been blessed in having attracted extraordinary and invaluable mentors, as well as staff of the highest calibre.
At the end of the day, your success as an entrepreneur will depend on your TEAM.
Damien Senn: What was the biggest challenge you faced in bringing your idea to fruition? How was it overcome?
Mark Anastasi: Lack of adequate funding in the initial stages was frustrating, though we pulled through in the end without the need of external investors.
Damien Senn: What makes you most proud about your achievements with the Life Quest Partnership?
Mark Anastasi: Hearing the testimonials of our Success Partners or of attendees of our events fills me with joy every time, and also, I am proud and grateful for the amazing people that selflessly devote their time to this business.
Damien Senn: How did you actually fund your business to get it off the ground?
Mark Anastasi: I funded all my businesses - at least initially - from the sale of my ebooks on the Internet. I am currently looking for £250,000 in capital, from investors, to take The LifeQuest Partnership to the next level, in view of a stockmarket floatation in 2008.
Damien Senn: What attributes make a successful entrepreneur?
Mark Anastasi: Passion, Drive, Vision, Total Self-Belief, Courage, a desire to help people & solve problems, great people skills, and a solid grounding in Marketing.
Damien Senn: What do you believe are the necessary elements for a business venture to succeed?
Mark Anastasi: Marketing, marketing, and then more marketing. Spend 90% of your time on the marketing. Other than that, making sure there truly IS a market for your product or service in the first place.
Damien Senn: How essential do you see a University education in achieving success as an entrepreneur?
Mark Anastasi: Not at all. Zilch. Nada. Niet. Nuh-huh. If you are at Uni at the moment... leave.
Damien Senn: What are the three most important lessons you have learned about business and entrepreneurship?
Mark Anastasi:
(1) The Entrepreneur's Golden Question: "How Can I Serve/Help More People?"
Business and entrepreneurship is about adding value to people's lives.
(2) Absolute integrity is a MUST.
(3) Having a grand vision is great, but you still must take care of the details!
Damien Senn: What advice would you give to an aspiring entrepreneur?
Mark Anastasi: Start.
Damien Senn: What's the number one book you would recommend to aspiring entrepreneurs?
Mark Anastasi: Study Robert Kiyosaki's "Choose To Be Rich" (CD), Michael Gerber's "The e-Myth Revisited", and Richard Parkes Cordock's "The Millionaire MBA" (CD)
Damien Senn: What memorable mistakes, if any, have you made in business? What did you learn from them and how can they be avoided?
Mark Anastasi: Not keeping an eye on cash flow was definitely a mistake I learned the hard way!
Good book-keeping & accountants... vital.
"In order to Think Big... you've got to 'Think Small'" - Robert Kiyosaki
Damien Senn: What are the best and worst things about being an entrepreneur?
Mark Anastasi:
The Best: Freedom. Creativity. Self-Expression. Unlimited Wealth Potential.
The Worst: You carry the awesome responsibility of being accountable for the livelihood of other people. The buck stops with YOU.
Damien Senn: Are there any other thoughts, insights, or advice for aspiring entrepreneurs that you'd like to add?
Mark Anastasi: We live in the age of the entrepreneur. It is much safer than being at the mercy of an employer! There is nothing to fear. You can never fail - only LEARN. Being an entrepreneur is synonymous to being ALIVE! Just Do It!
Money Is Nothing But The Measure Of The Value You Create For Other People, and you go about adding value to people's lives BY BEING AN ENTREPRENEUR!"At the end of your life, you won't wish you'd spent more time at the office..."
